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FRNTIR

Know the fair price, walkaway number, and exact playbook before you negotiate. Zero dealer influence.

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The tool provides independent research and a negotiation playbook for used‑car purchases. By answering a short questionnaire, users receive a fair‑price estimate, a walk‑away figure, and step‑by‑step guidance for the negotiation, all generated without dealer influence and funded solely by buyers. The service claims to recover the typical $3,000+ overpayment that unprepared buyers face, based on public data such as average dealer gross profit and market price spreads.

It is aimed at private car shoppers who want data‑driven insight before entering negotiations, especially those who lack experience or access to unbiased pricing information. The platform also offers a free decision guide, a “Match My Ride” quiz to suggest suitable vehicles, and optional paid negotiation packages starting at $49.

What distinguishes the product is its explicit focus on conflict‑free recommendations, relying on academic research and publicly available pricing data rather than dealer‑sponsored listings. The model emphasizes transparency, providing a single report that combines fair‑price calculation, leverage points, and a negotiation planner.

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