Reactive

The platform provides a 52‑week demand forecast that combines EWMA‑weighted velocity with seasonal curves for each category, applying quality filters to remove trailing drop‑offs, viral spikes, size breakage, and low‑margin weeks. It generates automated reorder alerts calibrated to lead time and safety stock, rounds quantities to minimum order and carton pack sizes, and displays a live “weeks of cover” inventory runway with color‑coded risk indicators.

Additional tools include price‑elasticity and markdown simulation using log‑log regression, a promo planner that estimates lift, gross‑margin impact, and post‑promo demand dip, and size‑level purchase‑order exports that build size curves from historical sales. Budget control is enforced through a real‑time OTB cap, while sell‑through tracking flags styles that miss target percentages. Metrics such as inventory turns, GMROI, cannibalization alerts, and markdown‑only demand detection help users assess performance and avoid margin erosion.

The system operates by uploading a CSV of weekly style‑level data (units sold, inventory, price); forecasts, alerts, and PO recommendations are produced without the need for integrations or IT support, targeting retail buyers, merchandise planners, and inventory managers at small and mid‑size brands.